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7 Keyword Tips For Effective Search Marketing

Everyone today understands that pay-per-click and search advertising must include relevant keywords.  Nevertheless, it is important to understand that as effective as good keywords can be, improper keywords can be detrimental.  It is important to remember these 7 tips when designing your search and pay-per-click marketing campaigns.

Tip #1:  Do Keyword

How To Create a Successful ServiceMaster Adwords Campaign

Effective AdWord campaigns draw visitors to your website, and then the content of your website turns visitors into buyers.  If your AdWords campaigns are not crafted well, with the proper keywords, geographic targets, or have the proper keyword matching control you won’t get the visitors you desire. Creating a successful