Consumers conduct searches for local businesses, more and more every day. The advent of Google Local allows your customers to find businesses that are near their homes and offices. Because of this, it has become more important than ever for local businesses to create text ad copy that accurately represents
Push Local specializes in online marketing for small businesses including Servpro Franchises. Our services include search engine optimization, pay-per-click advertising, map marketing, and local directory submissions. Some of the organic terms we go after for Servpro franchises include: Camp Pendleton Mold, Temecula Mold, Fallbrook Servpro, Oceanside Servpro, Camp Pendleton Servpro,
Everyone today understands that pay-per-click and search advertising must include relevant keywords. Nevertheless, it is important to understand that as effective as good keywords can be, improper keywords can be detrimental. It is important to remember these 7 tips when designing your search and pay-per-click marketing campaigns.
Tip #1: Do Keyword
Local small businesses must have a Google Places strategy – just like years past when businesses had a Yellow Pages strategy. This free service from Google allows business owners to claim their business name and post accurate and relevant business information including address, phone number, website and hours of operation
Google Places is a powerful tool for local business owners that desire added exposure within their local community. Think of Google Places as a local business listing service and a mini-marketing campaign, all rolled together. When coupled with AdWords Express, your local business’ Ad is prominently feature in search results,
Every child is an artist, the problem is staying an artist when you grow up
- Pablo Picasso
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What is best way to market your business in this changing economy? Local business marketing used to be fairly simple. In times past you could place an ad in the yellow pages and you were all set. You’ve probably noticed that the Yellow Pages aren’t as successful as they use
Search engine advertising campaigns need the same amount of design, strategy and consideration as traditional offline advertising mediums. The message, the placement and the offer all need to be thoroughly vetted and tested to ensure success. Copywriting is a skill and an art; and because of the limited amount of
ROI or Return On Investment is one of the most fundamental measurements in business. Businesses of all sizes, in all industries analyze how their investments are influencing their bottom line. The costs associated with advertising and marketing is one of the areas in which ROI is extremely important. It is